features for florists
Default Features
Seasonal page and site updates
Your site will stay fresh with monthly product and banner updates.
Header messages
Keep your customers up-to-date with custom header messages that display at the top of your website.
Customer reminder emails
Automatically remind customers every year for special occasions they’ve sent flowers for in the past.
Same-day delivery countdown
Create a sense of urgency by showing customers how long they have left to order for delivery that day.
Add-ons
Easily highlight any unique products your shop offers during the checkout process.
Repeat business reminder tools
Make it easy for customers to choose your business with holiday reminder and special occasion emails.
Premium Features
Want something a little more robust? Check out our premium feature options!
Custom forms
Make gathering customer information easy with our custom form feature!
Custom buttons
Direct your customers to order flowers, visit certain pages, and more with eye-catching custom button options.
Custom pages
Show off specific products or flower collections with custom website pages.
Wedding consultation forms
Branded to your business, customers can easily fill out a form that helps you gather information before a consultation.
View example >>
Plus these great features!
Automatic Reminders
Seamlessly maintain customer connections with FSN’s Automatic Reminder emails! These reminders are tailored to follow up with every order placed on your website and encourage customer feedback and repeat purchases through emails that are branded to your shop.

Smart reminders
-Emails sent to customers annually for special occasions they’ve ordered for in the past, like birthdays and anniversaries
-Only recurring occasions
-Encourage repeat business
Feedback
-Encourage your customers to leave a review a few days after delivery
-Gives flower care tips
-Asks if they need to send another arrangement with one-click ordering
Add photos!
Upload photos of the arrangements for your confirmations from your computer or your mobile phone! If the delivery is an FSN arrangement, we’ll upload your photos to your FSN website on the matching product page. Your recent deliveries will also appear on your FSN Directory Profile Page.

Website delivery confirmations
Add a photo of the arrangement that was delivered for your customer to see.
Florist-to-Florist (F2F) delivery confirmations
After you deliver an F2F order, upload photos to let the sending shop know their order was completed. They'll be more likely to do business with you in the future!
Website Add-ons
Multiply your success with our two custom add-on options! Free with your FSN website, you can highlight the unique products you offer and entice your customers to add some last-minute items to their floral order with our add-on options.
Unique products
With up to 9 customizable add-ons, you can showcase the additional fun and special things your shop has to offer.
Control your prices
Easily edit your add-on price points for three different buying options (i.e. standard, deluxe, premium).
Make it your own
From names to photos to descriptions and more, you can personalize each add-on to reflect your shop’s inventory.
Personalize it
From ribbons to necklaces and more, allow your customers to add personalization with the simple click of a button.

Standard Add-ons
Available for all the products listed on your site, you can feature your best-selling and most popular items like candles, plush animals, latex balloons, or candy.

Sympathy Add-ons
Shown only on your sympathy products, you can feature the special memorial products you offer, including angels, wind chimes, or cemetery stones.
Hear what other florists have to say...
“Having an FSN website has saved me money, time, and the headache of the system I was using. Any time I have an issue or need help, all I have to do is reach out and Flower Shop Network is always there to assist. The best part of FSN is the service provided. They’re always quick with help and willing to work with me over and beyond.”
– Jimmy from Marvel’s Flowers in Killeen, TX