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features for florists

FSN websites are designed specifically with florists in mind! Every website comes with a comprehensive suite of advanced features. Whether you’re a seasoned florist or a newcomer, our websites cater to your needs, enhance your digital presence, and give you powerful selling options.

Default Features

These features are included with every FSN custom website design!

Seasonal page and site updates

Your site will stay fresh with monthly product and banner updates.

Header messages

Keep your customers up-to-date with custom header messages that display at the top of your website.

Customer reminder emails

Automatically remind customers every year for special occasions they’ve sent flowers for in the past.

Same-day delivery countdown

Create a sense of urgency by showing customers how long they have left to order for delivery that day.

Add-ons

Easily highlight any unique products your shop offers during the checkout process.

Repeat business reminder tools

Make it easy for customers to choose your business with holiday reminder and special occasion emails.

Premium Features

Want something a little more robust? Check out our premium feature options!

Custom forms

Make gathering customer information easy with our custom form feature!

Custom buttons

Direct your customers to order flowers, visit certain pages, and more with eye-catching custom button options.

Custom pages

Show off specific products or flower collections with custom website pages.

Wedding consultation forms

Branded to your business, customers can easily fill out a form that helps you gather information before a consultation.
View example >>

Plus these great features!

Automatic Reminders​

Seamlessly maintain customer connections with FSN’s Automatic Reminder emails! These reminders are tailored to follow up with every order placed on your website and encourage customer feedback and repeat purchases through emails that are branded to your shop.

Examples of Automatic Reminder Emails

Smart reminders

-Emails sent to customers annually for special occasions they’ve ordered for in the past, like birthdays and anniversaries
-Only recurring occasions
-Encourage repeat business

Feedback

-Encourage your customers to leave a review a few days after delivery
-Gives flower care tips
-Asks if they need to send another arrangement with one-click ordering

Add photos!

Upload photos of the arrangements for your confirmations from your computer or your mobile phone! If the delivery is an FSN arrangement, we’ll upload your photos to your FSN website on the matching product page. Your recent deliveries will also appear on your FSN Directory Profile Page.

Example of Photo Confirmations on a profile page

Website delivery confirmations

Add a photo of the arrangement that was delivered for your customer to see.

Florist-to-Florist (F2F) delivery confirmations

After you deliver an F2F order, upload photos to let the sending shop know their order was completed. They'll be more likely to do business with you in the future!

Website Add-ons

Multiply your success with our two custom add-on options! Free with your FSN website, you can highlight the unique products you offer and entice your customers to add some last-minute items to their floral order with our add-on options.

Unique products

With up to 9 customizable add-ons, you can showcase the additional fun and special things your shop has to offer.

Control your prices

Easily edit your add-on price points for three different buying options (i.e. standard, deluxe, premium).

Make it your own

From names to photos to descriptions and more, you can personalize each add-on to reflect your shop’s inventory.

Personalize it

From ribbons to necklaces and more, allow your customers to add personalization with the simple click of a button.

Examples of Standard Add-ons

Standard Add-ons

Available for all the products listed on your site, you can feature your best-selling and most popular items like candles, plush animals, latex balloons, or candy.

Examples of Sympathy Add-ons

Sympathy Add-ons

Shown only on your sympathy products, you can feature the special memorial products you offer, including angels, wind chimes, or cemetery stones.

Hear what other florists have to say...

“Having an FSN website has saved me money, time, and the headache of the system I was using. Any time I have an issue or need help, all I have to do is reach out and Flower Shop Network is always there to assist. The best part of FSN is the service provided. They’re always quick with help and willing to work with me over and beyond.”

– Jimmy from Marvel’s Flowers in Killeen, TX

Ready for your online presence to flourish?