We believe in a better way for florists to do business! At Flower Shop Network, we want to provide florists with helpful marketing tips and resources to help your business grow!

Starting a New Flower Shop

Thinking about opening your own flower shop? You've found the right place! Flowers are universal mood-lifters and play a big role in life's most special moments, from weddings and birthdays to funerals and corporate events. Find tips on how you can make your dream a reality and build a thriving shop.

Artificial intelligence (AI) is no longer the stuff of science fiction or giant tech corporations. It has become an accessible, practical tool for businesses of all sizes! For some, the idea of integrating AI might feel intimidating or unnecessary, but in 2025, AI can be your business's best ally, helping to alleviate workload, streamline operations, and set you up for success.

While many are already embracing AI, some might be skeptical or unsure about it. Let's explore what AI is, address some…

When you think of marketing tools, websites usually come to mind first, but there are so many other ways to market your business, too. These 14 marketing strategies will boost your visibility, attract customers, promote your business, and build customer loyalty!

Small Business Event Marketing

Event marketing is a powerful tool that can help engage your audience, increase brand awareness, and build stronger customer relationships. For brick-and-mortar businesses, in-store events are a great way to attract foot traffic and build brand loyalty! Events like an open house, product demonstrations, and seasonal celebrations help engage existing customers while also attracting new ones.