Florist Only Blog

We believe in a better way for florists to do business! At Flower Shop Network, we want to provide florists with helpful marketing tips and resources to help your business grow!


Making Florists Essential Mar 25, 2020 »

It's a trying time for many businesses, but especially florists. With the spread of COVID-19 on the rise, many state and local governments are taking substantial measures to keep their communities safe. This includes shutting down all non-essential businesses in certain high-risk areas, like California and New York, and even areas with lower confirmed cases. So where do florists fall in all of this? How do you keep your doors open and delivery trucks running?

Well for a short answer, you need…

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Classic Blue: Pantone Color of the Year Mar 18, 2020 »

Colors can tell a story, evoke an emotion, and set the mood. That's why choosing the right ones is such an important decision in visual fields like floral design.

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Holiday Marketing 101: Spring Holidays Mar 05, 2020 »

Wanting to grow your flower shop this spring? It's time to start thinking about all the ways you can promote your shop to help achieve that goal! Spring is chock-full of holidays that provide perfect opportunities to market your flower shop. There are plenty of ways you can incorporate holidays into your marketing strategy this season, but if you're not quite sure where to start, we have some ideas.

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Top 5 Websites of February Feb 26, 2020 »


Every flower shop deserves a website that works for them. We love helping florists build the perfect websites to fit their brand's needs! Check out our favorites from this month:

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Be True to You: Authenticity on Social Media Feb 19, 2020 »

Posting authentic content on social media can lead to a deeper and more personalized connection with your customers, while also encouraging brand loyalty. Customers love getting to know a brand, so let your flower shop speak for itself by showcasing real moments!

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