We believe in a better way for florists to do business! At Flower Shop Network, we want to provide florists with helpful marketing tips and resources to help your business grow!

Mother's Day will be here before you know it, and with it comes an increase in floral sales. Mother's Day is considered one of the biggest, if not the biggest, holidays in the floral industry, and it seems to get bigger every year. Check out the tips and suggestions below to make your Mother's Day easier and more successful! 

It's springtime! For many of us, that means it's time to do our annual spring cleaning both at home and at the office. While scrubbing the windows and sorting through your extra inventory is important, you might want to add data cleaning to your to do list this year!

As a business owner, you probably have many tools that make your job easier. They may even be essential to get the job done! With digital marketing, it's no different. Marketing your business online can be daunting, but with the right tools, you could take the stress out of marketing your business while optimizing your marketing strategies.

In marketing, most of your decisions are going to be based on information you have gathered through different analysis methods. This new age of digital marketing has made it so much easier to gather information about your customers and how they interact with your brand. Tools like HubSpot, Mixpanel, and Google Analytics are all great options for doing so, but keeping up with the latest in these tools is important for gathering accurate data.

Looking for a quality, customer-approved form of content for your digital marketing? Why not give User-Generated Content a try! If you read our blogs (and you should), you'll have already learned a little bit about User-Generated Content, or UGC. It's not only a trending source of content on social media, but it's also an easy, successful form of content that keeps on giving and makes the content generation process a little easier for you! There are a lot of ways to use UGC, so we thought we'd…